NYFW

BRAND IDENTITY

NYFW

BRAND IDENTITY

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NYFW 2025: THE PANTONE PLAYGROUND

NYFW 2025 stands at the crossroads of playfulness and elegance, channeling the architectural energy of NYC into a design-forward fashion celebration. With the slogan “Where Bold Meets Chic,” it positions itself as a global hub for trendsetting design, innovation, and cultural storytelling — from runway to streetwear.


Pantone Playground is a multi-sensory interactive space for NYFW 2025 where color shifts in response to each visitor’s style AND clothES, turning personal expression into a live visual experience. Blending digital personalization with experiential design, it transforms fashion into a playful yet modern environment where individuality drives the identity of the space.

CATEGORY FASHION/INTERACTION

CATEGORY FASHION/INTERACTION

year 2025

year 2025

NYFW 2025: THE PANTONE PLAYGROUND

NYFW 2025 stands at the crossroads of playfulness and elegance, channeling the architectural energy of NYC into a design-forward fashion celebration. With the slogan “Where Bold Meets Chic,” it positions itself as a global hub for trendsetting design, innovation, and cultural storytelling — from runway to streetwear.


Pantone Playground is a multi-sensory interactive space for NYFW 2025 where color shifts in response to each visitor’s style AND clothES, turning personal expression into a live visual experience. Blending digital personalization with experiential design, it transforms fashion into a playful yet modern environment where individuality drives the identity of the space.

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A profile picture of this person
A profile picture of this person
A profile picture of this person
A profile picture of this person